6 steps to success

How should your business develop? How do you create the best results?

How do you become the best you can be?

GalmstrupHviid has worked for some time now to find and visit businesses, organisations and institutions which are successful.


We have looked for commonalities and examined what it takes to create the successes and realise the potential - and we have found six fundamental elements they all share. This result is not surprising. It is actually common sense. And you can also benefit from using the six steps to success

Values and strategy

You only get to where you want, if you have compass and direction. Relevant values are the compass, and an understandable strategy sets the course.


Both must be firmly entrenched and accepted in the organisation. Employees must be able to see themselves in the values and strategy - and most importantly have a clear and unambiguous understanding of how they can help to realise the strategy in their daily work.

Senior management - whether it is a board of directors / directors of a private company or a policy led public organisation - must maintain a strong belief in the defined goals, strategies and values and work persistently and consistently toward the goal.

Strong, inspired leadership

Strong leadership is crucial to obtain success. An engaging, motivating, delegating and confidence-building leader is a must. The leader must have the courage and determination to stay the course and have the energy and empathy to develop and guide, but also listen to and trust in the employees.

The leader must also have freedom, flexibility and decision-making powers to fulfil the leadership role and assemble his/her own team of employees. The leader must also be sufficiently innovative to keep the organisation at least on par with developments in its field.

Optimised processes and routines

Most companies and institutions have a wide range of tasks that are repeated often. It may also be handover of subtasks from a part of the company/institution's value chain to the next. These are tasks that simply must work every time. Well-defined and efficient processes and routines are crucial to succeeding.

But many companies/institutions use a huge amount of resources in vain to (re)invent a method when faced with such a routine task. And it costs a lot of money every time.

Respect, trust and expectations

Cooperation and interaction between all involved - managers, employees, customers (or citizens in the public sector) and other key stakeholders must work. Respect and trust between the parties and not least balanced, realistic expectations in all matters is what ensures good relations and eliminate conflicts.

Influence and participation of all relevant parties result in ownership of decisions. It strengthens relationships, collaboration / interaction and ensures success. It also helps to determine whether all the employees are committed to the set direction.

Optimal behaviour

When values, strategy and processes are defined, the next step is to agree on the behaviour that matches what the company/institution wants to achieve. It is important that all involved agree which conduct is the most appropriate in different everyday work situations.

Many companies fail to establish this consensus - often with the result that there are almost as many opinions as to what is appropriate, as there are employees and managers.

Constant learning

If you want to be successful in a constantly changing world you must be ready to develop and manage changing conditions, requirements and expectations.


The company/institution must establish a learning environment where employees' interests and abilities are stimulated and their different talents and potentials brought into play in a way that matches the outside world’s changing demands as well as the company’s or institution’s needs.

A significant part of the learning is openness to new ideas, new solutions, experience and inspiration - not only internally and across own organisation, but also from the outside, even from sources remote from one's own industry. Innovation and inspiration can come from anywhere - you just need to be open and receptive.

GalmstrupHviid Aps

Agerlandsvej 24

DK-2300 København S

tel.: +45 6126 6797 / +45 3027 6797